about
I help brands build coherent experiences across digital and physical touchpoints from positioning and identity to site architecture, UX, and content strategy.
From 15+ years of experience across luxury hospitality, e-commerce, healthcare, heritage, education, and non-profit, I've learned that creativity is craft and strategy combined. I communicate feeling and emotion without words and shape experiences people can see, touch, and remember.
MSc, International Business (Luxury Retail Marketing) — ESSCA School of Management, Paris
Brands
Bank of Guam
Bank of Hawaii
Halekulani Hotels
Halepuna Waikiki
Hawaii Pacific Health
Hawaii Tourism Authority
Kenworth
Locals Hawaii
Parker Ranch
Punahou School
Santa Clara University
The Launiu Ward Village
The Ritz-Carlton Residences – The Woodlands
Ward Village, Howard Hughes
University of Washington
USAid
World Health Organization
ZIPPY’S
Agencies/Partners
Anthology/FINN Partners
MRM Worldwide
MVNP (Milici Valenti Ng Pack)
NetElixir
Pyramid Communications
Vital Wave
Expertise
Branding + Identity
Creative Direction
Graphic & Web Design
HTML + CSS
Information Architecture
Omni Channel Marketing
UI/UX
WCAG